Welcome to Membership u!
This is the first learning community focused entirely on engaging members and growing membership!
Membership U is a must-have for anyone overseeing the community-building and expansion efforts of dues-paying membership organizations.
- Access best practices in membership recruitment and retention
- Connect to a community of peers representing membership associations from around the world
- Grow membership using the tools, courses, and expertise the Membership U campus provides!
Get smart about membership strategy. Join Membership U!
Learn. Connect. Grow.
Built for membership professionals with membership professionals, Membership U features best practices,
downloadable toolkits, on-demand courses, live events, and discussion boards
– everything you need to advance your membership skillset!
Membership Matters
Did you know? Membership organizations employ millions of people globally, but you can’t get a degree in membership.
While there are programs focused on governance and operations, it’s rare to find one that delivers best practices or proven strategies in membership.
As a result, membership professionals often say they “fell into” the profession and end up "winging it". Clearly, membership professionals are adaptable and innovative! But in a rapidly-changing marketplace, "winging it" isn't an option.
Membership professionals mobilize, serve, and develop communities. They advance economic and workforce development. They create meaningful change.
Membership U was designed to deliver the proven strategies and best practices membership professionals need to succeed.
Because membership matters.